General Intuition raises $220M at a $6.2B valuation to train AI on gameplay video

General Intuition, a startup that trains AI models on video game footage, has raised another $220 million at a $6.2 billion valuation. The company announced the round on September 29, 2026, and says it has now raised more than $650 million in total.

The round was led by Valor Equity Partners, with participation from Atreides, 776, Point72, Khosla Ventures and General Catalyst. CEO Pim de Witte announced it in a LinkedIn post, writing that the previous round brought in $320 million and valued the company at $2.3 billion. MobileGamer.biz dates that round to January, while GamesBeat places it earlier in the year.

Models trained on gameplay video

General Intuition is a sister company to Medal, the service where players upload clips of their gameplay. Medal has more than 17 million monthly active players and is on track to reach 3 billion uploaded clips a year, de Witte said. He argues that leading robotics and world-model foundation models are trained on less than 1% of the action data General Intuition can draw on because of Medal.

The company describes its work as a new class of foundation models, trained on billions of action-labelled videos and able to act in real time in environments they have never seen. Humans play games and teleoperate robots with the same inputs and outputs, namely vision and controller actions, de Witte wrote. "We train directly on the largest dataset of these, similarly to how Tesla trained FSD, but across more actions and environments."

From racing sims to the real world

Beyond gameplay, the company also draws on data from simulated driving and flight games. "On any given day, we see more accidents in sim than across the entire USA," de Witte said, "and at any moment, more people play with steering wheels than Waymo has cars on the road."

Medal players can opt out of having their clips used to train commercial AI systems, and the models are aimed at robotics and autonomous driving. The company says it has no interest in building games, game engines or asset generation systems, although it has worked with Epic Games and the AI lab Kyutai on Mira, a demo that generates a multiplayer Rocket League-like game on the fly.

What the money is for

General Intuition said it will use the funding to grow its team in New York and Europe, and has opened a waitlist for partners seeking early access to its models.

Sources: GamesBeat · MobileGamer.biz